| Sr.
|
Brand Name (Company
Name) |
Brief Detail About the
Brand |
Date of Initiation |
| 1. |
Hyperix (Nicholas-Piramal) |
Contains: St. John's Wort
- A mild anti-depressant. |
17th May 2001
|
|
2.
|
Methycobol (Wockhardt) |
Contains: Methycobalamin 500 µg acts on
peripheral neuropathy in all clinical conditions that lead to it.
|
28th July 2001.
|
| 3. |
Doxcef (Lupin) |
Contains: Cefpodoxime proxetil - Third
generation cephalosporin. |
30th July 2001.
|
| 4. |
Aten (Kopran) |
Contains: Atenolol - Anti-hypertensive
(ß-Blocker) |
7th August 2001.
|
| 5. |
Powergesic (Jenburkt) |
Contains: Diclofenac sodium, Paracetamol
IP, Chlorzazone USP - Combination of painkillers and muscle relaxant. |
30th August 2001. |
| 6. |
Flake Free (Boots-Piramal) |
Contains: Ketoconazole + Zinc Pyrithione
- An anti-dandruff shampoo. Expected launch canceled. |
6th Sept. 2001. |
| 7. |
Trishun (Zandu) |
An ayurvedic product. Initially it was
OTC and they wanted to make it prescriptive. |
15th Sept. 2001.
|
| 8. |
Raloxifene (Lupin / Bayer) two surveys. |
Prevents Osteoporosis. Also, prevents
the side effects of HRT. |
27th Sept. and 17th Nov. 2001.
|
| 9. |
Threptin (Raptakos-Brett) |
Proteins and vitamins. Commonly prescribed
in convalescent and PEM. |
29th Sept. 2001.
|
| 10. |
Calpol (Glaxo SmithKline) |
Contains: Paracetamol. Wanted to boost
the prescriptive market over Nimesulide. |
10th October 2001. |
| 11. |
Twinrix (Glaxo SmithKline) |
Vaccine against Hepatitis A + B |
15th Nov. 2001. |
| 12. |
Nootropil (UCB Pharma) |
Contains: Piracetam 800 mg. They are coming
up with 1200 mg tablets with new brand name for MCI and wanted to
judge the market trend. |
20th Nov. 2001. |
| 13. |
Evian |
A mineral water to be launched for the
use in pediatrics age group. Conducted a market feasibility study.
A French company launching its activities in India. |
Dec 2001-Jan 2002. |
| 14. |
Curam (Novartis) |
A anti-biotic combo of Amoxycillin and
Clavulanic Acid. |
February 2002. |
| 15. |
Safiron (Khandelwal) |
A iron preparation - with stagnant sell
- a market survey was done amongst leading general physicians and
consulting physicians for reformulating brand strategy. |
March 2002. |